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AppGameKit Classic Chat / How much I can make from ADs?

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Hishoo
19
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Joined: 5th Apr 2005
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Posted: 9th Nov 2011 23:37
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How much I can make from Ads ( per /1000 Downloads) if I published my game for free?
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halley
12
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Joined: 27th Apr 2011
Location: China
Posted: 10th Nov 2011 07:14
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usually it depends on the number of user tapping. basically , there is no much.

give my best
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BatVink
Moderator
21
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Joined: 4th Apr 2003
Location: Gods own County, UK
Posted: 10th Nov 2011 11:12
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It all depends on how good your game is. 1,000 people can download it and play it once, or 1,000 people can download it and play 100 times.

Then you need to deliver the correctly targeted ads to your audience - no point sending credit card and gambling ads to children, or ads for puppy games to twenty-something single men (generally!)

Ad delivery is an artform, but it starts with a good game. If you make a game simply to deliver ads, people will spot it instantly.

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Hishoo
19
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Posted: 10th Nov 2011 13:40
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I've been able to find the following so far:

SAMPLE 1
Period length: 14 days
Requests: 185,000
Impressions: 73,000
Fill rate: 40%
CTR: unknown
eCPM: $4.55
Revenue: $331.94
Projected monthly revenue: $711.30

SAMPLE 2
Period length: 14 days
Requests: unknown
Impressions: 23,500
Fill rate: unknown
CTR: unknown
eCPM: $8.46
Revenue: $200
Projected monthly revenue: $428.5

- Requests: Number of times an add starts loading
- Impressions: Number of times an add completes loading
- Fill Rate: Impressions/Requests
- Click-through ratio (CTR): Clicks/Impressions
- Effective cost per thousand ad impressions (ePCM): [earnings/ad impressions] * 1000




PLEASE, if you are a developer running Ads, post your statistics. Thanks!
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MikeHart
AGK Bronze Backer
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Posted: 10th Nov 2011 19:18
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These are wicked high eCPM values. Which AD provider are you using, what kind of app is it and which market is it catering (USA, Europe, Asia?)
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Hishoo
19
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Posted: 10th Nov 2011 20:34
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Apple: iAd supported.
Customer base - 100,000
Type - Utility app
Demographics - 80% UK, 14% France, 3% Germany, 2% US
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MikeHart
AGK Bronze Backer
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Posted: 11th Nov 2011 09:05
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Thanks Hishoo. Utility apps usually have a higher eCPM than games. May I ask also what kind of utility app it is? And were they made with AppGameKit?
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Hishoo
19
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Posted: 11th Nov 2011 19:51
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Actually it Is not mine , I grab these statistics from the web
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halley
12
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Joined: 27th Apr 2011
Location: China
Posted: 12th Nov 2011 04:06
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lol, I thought you earn a lot from Adverts.

give my best
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