I released the alpha of Rush to Adventure 9 days ago. So far about 560 downloads across all platforms: Ouya, PC and Android. I have no idea if that's good or bad considering it is the alpha version of an unkown indie game with no marketing experience or budget.
However, 75% of these downloads are on Ouya. I believe the biggest reason for this is that the game is listed as a new release and everybody checking the store will see my game. 58 people have rated the game, over 13.5%. The Average 4.5/5 rating tells me this game is quite popular
Up there with the best of what's on Ouya. And if I hadn't released on Ouya far fewer would have downloaded the game. My O-Rank is 182/889 games and climbing. Top 32 are listed as trending in the store for even more exposure. Except for peak day at 111 downloads, I am getting 30-50 daily downloads on Ouya.
I am trying to get some articles and videos. I am on Super Game Droid's
weekly indie roundup and currently winning. The prize for winning is to make their front page. Please do vote for Rush to Adventure
These things are sure to boost downloads on other platforms but they do require more work than Ouya.
Should note that Ouya has asked devs for games to show at Pax, if selected. That's a huge opportunity as that would be very expensive for most people, especially if you live outside the US. Even if not selected there will be a special Pax playlist in the store featuring all submitted games. So more opportunities to get the game in the hands of players.